10 Creative Ways to Use Your Corporate Brand Photography
Company Branding Photography studio - Rebecca Taylor Photography
10 Creative Ways to Use Your Corporate Brand Photography
When I work with corporate teams, I often hear the same thing: “We loved our photos, but honestly, we’ve only used them on LinkedIn and the website.”
It always makes me smile — because I know how much untapped potential those photos still hold. Photography isn’t just about “looking professional” online. Done well, it becomes a powerful tool for connection, culture, and credibility.
Over the years, I’ve seen how organisations that use their photos creatively attract stronger talent, build deeper trust with clients, and make their brand feel human.
So if your team photos are sitting quietly on a hard drive, here are 10 ways to bring them back to life:
1. Recruitment campaigns
Showcasing real people rather than stock photos makes a huge difference when attracting talent. Candidates get an authentic feel for your culture.
Join Our Team website page. Client: Troocoo Recruitment
2. LinkedIn consistency
When every team member has a strong, consistent profile image, it builds instant credibility and trust across your network.
Meet the Team website page. Client: Troocoo Recruitment
3. Pitch decks & proposals
Adding photos of your people into decks makes your presentations feel personal, not generic. Clients like seeing who they’ll be working with.
4. Media & PR features
Journalists love it when organisations can provide high-quality, on-brand photos. It increases your chance of being featured.
Forbes Magazine media feature. Client: Ramsey Property Wealth
5. Company newsletters
Whether internal or client-facing, including images of your actual people brings energy and engagement.
LinkedIn Newsletter of thought leader and Leadership Consultant Sonia McDonald
6. Office displays
Large prints or framed images around the office remind your team they’re part of something bigger, and celebrate culture.
Photo wall. Client: Cover-More Insurance Sydney Head office
7. Client onboarding packs
Introducing your team visually creates instant connection with new clients before the first meeting.
8. Annual reports
Photos bring achievements, milestones, and stories to life — much more engaging than numbers alone.
Annual Report. Client: Slater and Gordon
9. Speaking events & panels
When leaders have strong professional portraits, they present as polished, prepared, and credible.
Event photos shared as a post on LinkedIn Company page. Client: Barry Nilsson
10. Website and Social media storytelling
Behind-the-scenes shots, candid team moments, or celebrating wins — these images perform far better than stock photography.
Candid team photo used on company website banner. Client: Austcover
Your photography is one of the most versatile assets your organisation owns. The more places you use it, the more return you’ll see — not just in visibility, but in trust, connection, and opportunities.
If you’ve recently had a photoshoot, take a look at where your images are currently being used — and consider where else they could add value.
And if you’d like fresh inspiration or to plan your next round of brand photography, I’d love to chat about ideas for your team.
✨ I’d love to hear how your team is using photography — and if you found these tips helpful, please share this Blog post so it can inspire others too.
Get in touch with Rebecca Taylor Photography — and let’s tell your story, authentically.
HAVE QUESTIONS? Let's start a conversation - info@rebeccataylor.com.au
Rebecca Taylor is a transformational personal branding photographer, brand strategist, and Creative Director of Rebecca Taylor Photography — a nationwide studio capturing Australia’s most visionary and influential leaders.
Known for her bold, editorial aesthetic, Rebecca works with CEOs, thought leaders, and executive teams to craft striking visual brands that command attention and elevate authority.
Her work has been published in Forbes, CEO Magazine, CIO Magazine, The Age, Sydney Morning Herald, The Financial Review, and The Guardian, featured on bestselling book covers, and across major platforms including Thrive Global, TEDx, and ABC Radio National.
Beyond the studio, Rebecca leads high-impact branding workshops, curates transformative networking events, and speaks at retreats and business forums — empowering leaders to be seen, heard, and remembered.
Follow on Instagram
📩 Book: info@rebeccataylor.com.au
🔗 Services: www.rebeccataylor.com.au
