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INTHEBLAK Magazine feature - CPA Australia

4 steps to boost your Personal Brand

Professionals who actively shape their personal brand aren’t just more visible, they’re more trusted, more connected, and more likely to win work. 🤝✨

Your digital presence is already a reputation.

The question is: are you shaping it or letting others fill in the blanks? ✍️

Personal branding can boost earning potential by up to 20% and makes you 3.5× more likely to attract new clients. 💼📈

Learn more from these experts who share practical personal branding ideas you can use today:

🎨 Vinisha Rathod, managing director, p3 studio - people, partnerships, purpose
🎯 Edwin Ang FCPA, career mentor and executive coach
📸 Rebecca Taylor, brand photographer

A strong personal brand goes beyond technical capability.

It’s about showing the human strengths that AI cannot replicate and demonstrating your value in ways a CV never will. 💡🤖❌

Read the full story and take your next step towards becoming more visible in your field 👉

👇 Read the full article click here 👉 https://intheblack.cpaaustralia.com.au/careers-and-workplace/supercharge-your-personal-brand



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Rebecca Taylor - Business Founder and Brand Strategist

Meet Rebecca

Rebecca Taylor is a transformational personal branding photographer, brand strategist, and Creative Director of Rebecca Taylor Photography — a nationwide studio capturing Australia’s most visionary and influential leaders.

Known for her bold, editorial aesthetic, Rebecca works with CEOs, thought leaders, and executive teams to craft striking visual brands that command attention and elevate authority.

Her work has been published in Forbes Magazine, CEO Magazine, CIO Magazine, The Age, Sydney Morning Herald, The Financial Review, and The Guardian, featured on bestselling book covers, and across major platforms including Thrive Global, TEDx, and ABC Radio National.

Beyond the studio, Rebecca leads high-impact branding workshops, curates transformative networking events, and speaks at retreats and business forums — empowering leaders to be seen, heard, and remembered.


📩 Bookings: info@rebeccataylor.com.au
🔗 Services: www.rebeccataylor.com.au


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